The world pandemic has affected many industries, including the beauty sector. Lockdown led to the closure of markets across the world. Even though the beauty industry dropped, it remained unbreakable and has now grown back. The beauty brand is embracing new trends to ensure customers satisfaction.
In 1-6 month, what is the total retail sales of cosmetics in China
China has a wide range of cosmetics, including skincare, hair care, color cosmetics, and toiletries. In 2020, the country became the 2nd largest beauty care market after the U.S.A.
In 2021, China’s beauty industry accounts for 37.93 billion Yuan, increasing to 13.5% than the same period in the last year. On the other hand, the monthly retail trade revenue accounts for 27 billion Yuan.
The world beauty market share in the first half of 2021
In 2021, the global cosmetic industry market is at $511 billion. The Asia Pacific and North America account for at least 60% of the beauty market. Also, the future of the beauty industry will continue to rise tremendously.
The future of cosmetic market trend
Since the beauty industry is evolving, some new ideas and initiatives are being introduced to the sector. These trends include:
- Sustainable products
Consumers are more concerned about the manufacturing process of products. They demand sustainable goods to reduce their impact on the environment and improve their livelihoods. Most Beauty brands are embracing the new change by investing in eco-friendly materials. This lowers the volume of waste send to land. Besides that, sustainability makes employees passionate about their job. They become fully engaged hence more sales for the company.
- Natural products
Consumers have become health cautious hence demand chemical-free products. They want to know the ingredients used in personal cosmetics. As a result, consumers are purchasing from brands that use organic, vegan, and cruelty-free materials. Regardless of organic goods being expensive and short life, they are gaming more markets than chemical-based ones.
- Protection from blue light
The Covid 19 pandemic has made people connect virtually through smartphones and computers. These electronic devices produce blue light that damages the skin. Therefore, companies are developing advanced products that offer blue light production. They contain ingredients such as algae, sea plasma, marine collagen, and astaxanthin to prevent aging.
- Going digital
During the lockdown, businesses turned to e-commerce. According to research, the beauty industry in China increased sales by 20-30%.
Who is the best makeup brush manufacturer?
Shangyang is a reliable makeup brush manufacturer in Zhongshan, China. The company has several years of experience since its establishment in 2005. It offers contracts products and standard products such as face brushes, eye brushes, and lip brushes.
Why choose us
- Environmental friendly: Shangyang is dedicated to protecting consumers and the environment from harmful products. For this reason, the products are made from biodegradable materials to reduce the emission of toxic substances.
- Proper testing: our products: are inspected and tested to a quality certification standard rate of 99.5%.
- Production: we have over 700 employees who produce 3-5 million makeup brushes per month. This guarantees clients a timely delivery around the world.
For more information, contact us on +86 13929946300 or send us an email at shangyang@sy-beauty.com
